Professional golf players making manufacturer switches
Major golf manufacturers spend a great deal of time and effort to convince PGA Tour pros to use their clubs.
Sponsor-based changes typically occur in the off-season. Players under contract may not have to use a sponsor’s full line of clubs, but some prefer to test themselves by using a mixture of golf club brands.
Following Tiger Wood’s signing a deal with golf manufacturer Taylormade in 2017, there have been a number of professional golfers who have made a golf brand switch in recent years. Here are a few you may have heard of.
Rory McIlroy – Nike to Taylormade (2017)
The four-time major winner signed a deal worth £77m with TaylorMade in 2017 and will use club, ball and golf bag for the next decade following that signing. The Irishman had been without an equipment contract since the end of 2016, when Nike announced that they would withdraw from the market.
Confirmation of McIlroy’s new branding – he recently signed a 10-year extension to a Nike apparel agreement worth $200m alone.
Sergio Garcia – Taylormade to Callaway (2018)
After 15 years with Taylormade that included winning his first major championship at the 2017 Masters, Sergio Garcia signed a multiyear endorsement deal with Callaway to use its clubs and ball. In addition to his Masters title, the Spaniard also won a Players Championship while with TaylorMade.
Tiger Woods – Nike to Taylormade (2017)
The 43-year-old signed with Taylormade following Nike’s decision to stop manufacturing golf clubs. Woods still has a deal with Nike to wear their shoes and his own apparel. Since the 2017 deal, the American has won two tournaments including his 15th major title, using Taylormade clubs.
Justin Rose – Taylormade to Honma (2019)
The current World No.2 golfer and FedEx Cup champion, agree a multi-year partnership with Honma Golf. The Englishman, who had been with TaylorMade ever since turning pro in 1999, will use Honma irons and wedges for the 2019 season. Honma Golf, makers of premium golf equipment relieved that the Rose signing is a big step forwards for them as a golfing company.
Rickie Fowler – Titleist to Taylormade golf ball (2019)
Rickie Fowler signed a multi-year agreement to play TaylorMade golf balls and a TaylorMade glove at the start of 2019. Fowler had been playing a Titleist golf ball for essentially his whole golfing career. Now, the American joins Dustin Johnson, Jon Rahm, Jason Day and Rory McIlroy in playing a Taylormade golf ball. Defending FedExCup champion Justin Rose also still plays a TaylorMade golf ball despite switching from TaylorMade’s staff to Honma’s staff in the offseason.